I created in-house content for Orange Umbrella, including a biweekly newsletter, The Squeeze, and engaging blog posts that ranged in subject matter from OU’s events to opinion pieces about the Oscars. Since then, those blog posts were taken down from the website, because…
Rebranding
…we got a fresh look! Since the consultancy revisited and expanded the Brand Guide with new aesthetics, the website needed to reflect those changes as well. I wrote the home page copy for the site, making it bolder and more representative of Orange Umbrella’s culture. Growth, development, and learning are key to our consultancy’s performance, and I wanted to display that.